Over the past few years, the real estate industry has fluctuated significantly.
First, there was an unprecedented increase in the real estate values and volume
of transactions. This increase drew many people to work in the real estate industry
for the first time. In many markets this was followed by an extraordinary fall in
home values and market volumes. It is well known that real estate is cyclical, but
even the veteran brokers and investors are surprised at the seriousness of this
If you’re one of the individuals who started a real
estate career in the last five years, this set of market conditions and developments
can be puzzling. Is this downturn something you should wait out? Are we returning
to a “new normal” where the real estate market will not be so volatile? Are there
fundamental changes developing in how real estate will be bought and sold in the
These are all important questions for which you’ll need
answers in order to make informed career decisions in the months ahead. Change is
upon everyone in the real estate industry. Do you have someone who is helping you
navigate this change and take advantage of the opportunities that will emerge as
the industry gets shaken up?
Know you Need a Change?...Get Started Now
Finding a Safe Harbor
When the seas get rough, smart sailors
look for a safe harbor to weather the storm. For most real estate sales
associates this means
cutting expenses and lowering the downside risk of maintaining a real estate career
during adverse market conditions. Hanging your license with a “desk-fee” broker
that offers a low level of support in exchange for high commission splits is not
a sustainable business relationship for most new associates. While this arrangement
works when the new sales are plenteous and easy to come by, the overhead (i.e.,
desk fees and other fixed expenses) can sink a real estate career that is not mature
and well funded.
In addition to cutting expenses, most new associates need additional support and guidance
during these turbulent times. Many see themselves at a crossroad: Should you throw
in the towel and go get another job, or is it necessary to persevere through the
difficult times in order to realize a long-term success? A safe harbor may help
you find the answer to this question. Surrounding yourself with supportive people
who have the experience, knowledge, and interest in helping you make insightful
career decisions is one of the best things you can do during a time of change.
Find Out Now if a Safe Harbor is What You Need
What Kind of Change is Right
There is no doubt that some people
should abandon their real estate careers in response to the downturn in the market. These individuals were not well suited for a real estate career from the beginning,
and the market conditions have exposed their weaknesses.
However, there are others who are struggling right now, but are doing so in part
because they are not with an organization that is equipped to utilize their unique
set of strengths. If you think that you may be part of this second group, then you
would benefit from finding a safe harbor, aligning your strengths with a business
process that supports those strengths, and persevering through the turbulence ahead.
Peter Drucker, the legendary management guru once said,
"Success comes to those who
know themselves, their strengths, their values,
and how they best perform."
If you’re going to make an informed
decision concerning the direction of your career, it is important that you learn
how your unique strengths, or core capacities, align with the work that you are
going to be doing in the future. This is true whether you are working in the real
estate industry or trying to find a new career field in which to apply your strengths.
Take the First Step Towards Learning about Your Strengths
Capacities Predict Potential for Long-term Success and Engagement
capacities are a person’s organic talents or natural “wiring”. Each person has a
unique “recipe” of core capacities that predict his or her propensity to
perform certain tasks with success and vital engagement. If there is misalignment between your unique core capacities and
your current environment, there is little chance you will be able to perform at
a top level and find engagement for an extended period of time.
If you’re thinking about giving up real estate as a career, you may want to consider
the possibility that the environment inside your company may be at odds with your
unique recipe of core capacities. Each company does business differently than its
competitors. Sometimes these differences appear large, and sometimes they
appear small. In reality, these differences, no matter how small, add up to a
group of business processes and tasks that are significantly different from
company to company.
For some people, a change in environment can allow for better alignment between
an individual’s core capacities and a business process that utilizes the person’s
strengths. While there are typically no quick fixes or shortcuts, individuals whose
core capacities specifically complement the business process in which they work
are able to feel more engaged in their work and experience long-term success.
Find Out if Your Company is Holding You Back
Your Unique "Recipe" of Core Capacities Now
We have developed an
understanding of which core capacities tend to make people successful in our
company’s environment. We’ve done this by conducting research across our entire
and building a framework that contrasts those who are flourishing and those who
are languishing in our
environment. We would like to give you an opportunity to conduct a
10-minute evaluation to learn this information as well.
understand, this is not some kind of gimmick to persuade you to
indiscriminately leave your existing company. We will not benefit if you come into our environment and continue to struggle in your real estate career. However,
if you are among the small group of associates whose core capacities do align with our company’s business processes, then you could
stand to gain a great deal of both personal
satisfaction and financial success by making a change. For capable candidates, we’re willing to provide the safe harbor,
training, and support to navigate the changes ahead.
Core Capacities Index™ (CCI) is quick, easy, and confidential. You’ll get to read
your results immediately after you complete the assessment. Taking the CCI is one of
the quickest things you can do to become more aware of your strengths and
values, learn how you perform best, and become more purposeful in your
day-to-day tasks. Even if you decide to leave the real estate industry, the information you learn about your core capacities
will help you find a new career field that is better aligned with your strengths.
To get started, please click the Continue button below.
Privacy Guarantee: As
a real estate associate and independent contractor, you’re in business for yourself. In order to
survive and prosper, you must investigate many opportunities to improve your
personal performance. However, considering a change of brokers is a very
personal and confidential matter. The information you provide during this
evaluation will not be shared with any third party for any reason. We will not
inform your current broker or others in your network that you have contacted
our company for the purpose of learning about your core capacities. We make no
exceptions to this privacy guarantee.
The CCI is administered via a set of confidential web pages and your personal
results will be delivered to your personal email address. Your unique CCI
results are yours to keep with no cost or obligation even if you choose not to
engage our company in an employment dialog. The CCI typically takes less than
15 minutes to complete. For your protection, any information you enter will be
discarded if the evaluation is not submitted within 60 minutes.
This Really is Confidential...Get Started Now
Tidemark, Inc. 2015 JobPro